04/27/2005
Mariana sent me a email about a Job Opening from Livedoor Inc. They are looking for a Marketing Assistant who would be able to read and write simplified Chinese and speak Mandarin. Details are below, if you are interested in this job and love beaches and waves, please contact Mariana ASAP.
Company: Livedoor Inc.
Job Title: Entry-Level Marketing Assistant
Location: Miami, Florida
Livedoor, Inc. is a leading online media company, as well as an Internet solutions provider to both business and consumers. The Company provides services through eight major business lines including Network & Solutions Services, Software Distribution, Internet Media, Data Services, e-Commerce Solutions, Internet Services Provider and Business Consulting.
Our company is seeking an entry-level Marketing Assistant. Position will report directly to the National VP of Marketing. The ideal candidate must be able to handle multiple projects, excellent sense of prioritizing and problem solving. Read and write in simplified Chinese and speak Mandarin is a must. Ability to travel to Asia is required.
Responsibilities: general computer help and support to the Marketing Team. Assist in development and implementation of marketing and advertising campaigns; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases.
We are looking for natural leaders, able to motivate and enhance our marketing team. This will require an energetic, results-oriented and positive individual that believes in the true concept of bringing success to the workplace.
Visit us at http://www.livedoorinc.com
To apply, please forward cover letter and resume to Human Resources at [hr (at) livedoorinc.com]
Tags: business, job, marketing, pr
29 Comments
04/26/2005
Google was testing new RSS Adsense in Longhornblogs., the feed works fine in both RSS reader and Blogline’s services. I was wondering that How Bloglines’s RSS advertising business to compete with Adsense? Even if they didn’t launch it yet.
With site-targeted advertising, advertisers set a maximum CPM bid - that is, the price they are willing to pay for every thousand impressions - and pay on a per-impression basis. This means that, unlike pay-per-click ads, you’ll earn revenue each time a CPM ad is displayed on your site. For every eligible impression, both pay-per-impression ads and pay-per-click ads compete in the same auction. Our technology will automatically display the highest performing ads on your pages.
Because of these new features available for advertisers, the number of image ads in the Google advertising network will grow. To take advantage of these ads, and the increased earnings potential that they offer, we encourage you to review your image ads preference in your AdSense Account Settings page.
You can also choose your image ads preference on a format-by-format basis when generating your ad code. For publishers who want to fully leverage image ads, we now provide an image ads only selection.
[Via chris Pirillo]
142 Comments
04/23/2005
History is a thing of the past, and of the future, history needs to be studied in order to ensure that those same mistakes aren’t made again.
According to BBC News, Japanese PM Koizumi has apologized for causing “tremendous damage and suffering for the people of many countries, particularly those of Asian nations,” but made no direct acknowledgement of atrocities like those committed at Unit 731. [Via Metafilter].
A good post by Andrea on Global Voices about the Chinese Bloggers’ Reactions on Recent Anti-Japan Protest couple days ago, then Joi Ito followed up a thoughtful post responding to the anti-Japanese demonstrations in China. Go through those 140 comments on joi’s post will give us more understanding from different point of views, I suggest everybody to read it.
1014 Comments
From Tony Perkins’ hardcopy report AlwaysOn, the blogazine of innovation, in which he discusses Bill Gates comments on blogging during a private dinner at Gates home on Lake Washington.
“Blogging makes it very easy to communicate. It gets away from drawbacks of email and the drawbacks of a website. Eventually, most businesses will use blogs to communicate with customers, suppliers and employees, because it’s two-way and more satisfying.”
And Tony add
“Gates knows that the referral power of the blogosphere is also exploding and marketing and PR executives must embrace this reality or risk losing control of their messages.”
Via Red Couch
584 Comments
04/22/2005
According to a report from WSJ saying that Microsoft's MSN Spaces becomes to the leading blog service provider world wide.
MSN Spaces, the service was launched in last December and claimed 1 million users at January. In early of April the number of users increased to 4.5 million. The latest report from WSJ saying that now over 7 million blogs on MSN Spaces and the currently user growth rate was extraordinary high which rate of 100,000 blogs/day!
1449 Comments
David Jackson, the former Morgan Stanley telecommunications analyst also is my favorite Blogger who was running China stock Blog. He had a post about the latest interview of BlogChina.com's Founder Mr. Fang XinDong with Pacific Epoch. He gave out the summary from the interview transcriptions. So, as I'm working with Fang and BlogChina in Product and Business development right now, I'd like to add some comments from my own.
Mr. Fang was a passionate person and had some optimistic perspectives on the future of BlogChina. But as David point out that the lack of a clear revenue generating model was the most consideration of to be a sustainable business for BlogChina. Actually it is also the major task for the Team to work out a the health business model after raising the funding. I would like to give out some of my personal perspectives, hope it would help people know more about BlogChina.
First, I want to point out that currently BlogChina's revenue generated from advertising and research consulting covered "big" part of company's routine expense. Hopefully the cash flow will become positive at the end of this year. Now, the company have almost 160 employees with 5 divisions. The series A funding from Softbank was certainly becomes to our operating capital for the business expending. The company's structure was reformed by new management team and secure the money from investor will be put on the right place, make surewon't expend too crazy. The former VP of Legend Capital Tan Yongquan recently joined BlogChina as a new COO. I can say that Mr. Tan was a outstanding man with motivation and good communication skills.
Since BlogChina acquired Blogdriver.com (the previous startup) earlier this year, the combination of two services had over 1 mln register users/Bloggers, over 70% of total are active user (three updates per month will be count as active user). Blogdriver.com will be remained as independent blog services provider. we differentiated the two services to target different user activities and communities.
Blogdriver.com will be develped as a blog hosting service provider, the service used by avid bloggers who want a more flexible and powerful tools. And BlogChina's blog service which we called "Boke Community" will combine with communities components to let individuals to interact with friends, alumni, families and communities. In short, Blogdriver's service for avid bloggers, professionals and "Boke Community" for community and younger users.
As you see that BlogChina's front page is a media portal with high frequently updates. BlogChina.com was widely known as the influential Technology media portal in China. Over 10,000 industry insiders, experts and columnists regularly contribute to BlogChina.com, provide the valuable and profound industrial perspective, breaking news coverage, feature articles, and special reports covering technology, culture, society, economy. The open-source media model was founded by Mr. Fang and his colleagues who had strong background in IT media industry at earlier stage. The portal was attracting a lot of corporation and IT company's advertisements.
Next, we are going to build up a ranking system inside the service. User's content may have chance to show up on the front page if they agree to join the affiliate program. Through the ranking system, the service will evaluate the content base on our algorithm (traffic, comments, trackback and more) and if the post get enough points, the editor will send the title of content to the portal under appropriate category. Also, we are developing a tool which offerring auto-clustering functionality to automatic the process.
Certainly, BlogChina won't become to a web portal compete with other big Chinese portal site such as Sina, Sohu, Netesae. The strategy was clear that BlogChina going to be a professional blog services company and will be an industry leader in terms of service. Let's say in short, We are not a portal, media or technology company, we are a personalize services company. The coming trend of web 2.0 comes from the needs of personalized web, and the major goal of BlogChina is to provide various of niche services to our user such as RSS reader, Social Bookmarking, PodCasting and more, improve user's online interaction, communication and experiences. The social networking will be our necessary components, but without the content, the social network still lacks on relativity. The combination of Social network and Blogging lead the Road to Personal Portal.
Back to the business model, there are lots of market spaces for us to explore for a sustainable business model. We will explore in different approaches to get our goal. In advertising, BlogChina will use various methods to make advertisements target more specific audience. the company already cooperated with Narrowad.com to have the contextual advertisements, and we are going to experiment RSS advertising and tagvertising in the future. In services side, we will provide value added services and applications for bloggers, improve our user experience and service reliability, build up the trustful relationship with our user and makes them comfortable, implement Word of month strategy to strive for user's loyalty, and will differentiate our services and functionality for certain paid services to user.
Tags: blogchina, blogging, business
1963 Comments
04/21/2005
CNET Networks has bought out the assets of PCHome in cooperation with Chinese subsidiaries and affiliates. The price? $11 million in cash payments, with $5 million due at closing and the remaining $6 million due in Q4 of 2005.
Under the terms of the agreement, the founders of PCHome will retain a 10 percent minority interest. CNET Networks does not expect the PCHome transaction to materially impact financials in 2005.
In related moves last year, CNET Networks acquired ZOL and Fengniao, two leading personal technology Web sites based in Beijing.
Via PaidContent.org
Interesting, I was thinking that why CNET choose to buy PCHome but not PConline?
114 Comments
04/ 1/2005
Salon's long piece article talk about the recent copyright infringement case of Grokster vs. MGM. A lot of people seen this as the final contest of Old-fashion Entertainment Giant with file sharing technologies, and the final result in this case would be deeply affect our future of technology innovations.
In the Grokster case, a roll-call of music and movie studios are targeting their sights on file-sharing peer-to-peer networks. Their argument is that the creators of those networks should be deemed responsible for what people do with them -- technically, that means they should be found guilty of "secondary liability" for the copyright infringement committed by file sharers.
Obviously, Peer-to-Peer technology which is the key mechanism of file sharing software was becoming to a really important role in this information era. The technology enable the infinity of imagination and innovation to let people be connected more efficient than ever. We had already seen the power of P2P from the widely adopt of file sharing/Sweeping tools. I remember on that interview panel with Bram Cohen (Creator of Bittorrent - the most popular file sharing tool) at this year's SXSW, he said something interesting, although the panel for is awful experience.
If you don't make something available, your sales will be zero.
If you can't get people to try something for free, you're probably not going to get them to give you money for it.
I am a programmer. I really don’t care about content, I really don’t care about much. What I care about is content flying and being made available.
The open platform and the open community of P2P based on the bottom-up structures, makes no limitation for users to use this technology for different purpose. I don't think there should have any regulation from giant company to against technology innovation. This kind of lawsuit not only against of the technology but eventually users.
In China, that's a different story, file sharing was becoming to really popular for digital content distribution, the roughly estimate almost 70% of China's internet usage comes from file sharing such as Bittorrent, emule etc. I didn't see any regulations from major portal sites to restrict BT usages. Baidu, China's largest search engine, even bundled BT with their music search function, customized a client-side BT software let user download music for free. Definitely, most of these are pirate music.
Too free also means no more creation, since everything are available for copy, artist's creativity were limited and the whole music industry were sinking.
108 Comments