08/10/2005
Reuters article about Bokee.com and China's Blogging Market
Post @ 18:54 in Business - China's Emerging Tech - Chinese Blogosphere
A Reuters article about Bokee.com and China’s blogging market went online this morning, Many thanks to Sophie Taylor, Reporter from Reuters and the author of this article.
Bokee, which was set up in 2002, claims the biggest share of China’s blogging market with about 2 million registered users, and said it is adding 6,000-10,000 daily.
Since blogging services are usually free, companies make most of their revenue from advertising.
Bokee’s Wen said he might begin to charge for blogging services at the end of this year, but still saw most of the company’s revenue coming from advertising and wireless charges.
Bokee’s site carries ads from the likes of Dell, Nokia, Hewlett-Packard and IBM, although the firm declined to say how much revenue it generates.
I’ve exchanged some emails with Sophie in the last two weeks. She had done a phone interview with me and Fang. Since Bokee had some mis-leading report before due to the bad news translation, we are carefully dealing with the numbers and figures this time, especially the funding amount, IPO plans and amount other issues.